THE SHOUL HAS BECOME THE "SMART SHOULDER WRAP" FOR THOUSANDS OF WOMEN
For women everywhere, fluctuating temperatures - be they seasonal, artificially induced (on an airplane, in the movies, at the office) or hormonal (no description needed - make dressing for both comfort and style somewhat frustrating. And this week's sponsor, Jo Anne Patterson, found that her travels presented its own frustrations related to comfort, so she developed the "SHOUL".....(pronounced shole)
The Shoul has a unique design that makes it sit and stay on shoulders. It is lightweight and portable - yet warm - and it adapts to any clothing style. And the knit looks and feels like cashmere, but is made of an acrylic yarn for easy care.
After hitting the 2 million mile mark in airline miles working as a consultant in the pharmaceutical industry, Jo Anne started her Shoul business as a fun thing to do with a friend, but the Shoul took on a life of its own and quickly became a success.
For more information on the Shoul, go to the website: theshoul.com.




Love this! Thanks for creating it, Jo Anne, and for letting us know about it, Nancy. Sounds like the perfect wrap for LA's unpredictable weather conditions -- from air conditioned buildings and cars to overcast mornings and balmy evenings. Can't wait to get one!
Posted by: Barbara Schiffman | July 24, 2009 at 01:45 PM